The voiceover and general tone couldn’t be more friendly and non-threatening. This demo video successfully tackles these problems with 3D animation by making an extremely elegant and polished piece of work. Cosmetic surgery is an enormous and often scary decision in a person’s life. The danger with an app like this is that it can take a lot of convincing for people to truly trust it. A simple solution to a normally complex process. The 98-second demo video takes the audience through the app’s three simple bid request steps: set a budget, browse through rated doctors and select those you would like to bid on your procedure and take pictures of the body part you would like operated on so any question can be answered. The 3-and-a-half-minute clip guides the viewer through every step of the tool’s process from setup to candidate selection and even feedback. In 2015, OPP, one of Europe’s largest business psychology providers, got in touch with Spiel to create a demo video for their online recruitment tool Sirius. If your software provides a comprehensive solution, don’t be afraid to create a longer, more tutorial-like video. ChamberMaster are more than aware that a long breakdown of features is more important than aesthetics for their customers. But, the take away here is that you should always provide your audience with the information they require. Personally, I think the animation in this video is rather generic and could be improved upon. All of the main pages and features are demonstrated one at a time, from their dashboard to their events management feature to their built-in mobile apps. This 5-minute video offers the viewer a real glimpse at their software from a member’s perspective. The minimalist animation is specifically designed to appeal to their stylish, cocktail-drinking customer base. You should leave no doubt in the mind of the viewer that your solution trumps all others.” Lush – Demo Videoĭrink mixing specialists Lush released this trendy 66-second app demo video back in 2013. “A strong script is vital for an effective demo video. You should leave no doubt in the mind of the viewer that your solution trumps all others. The corresponding script is so effective at explaining why ReadyAquawall is the best solution to the problem that it makes the alternatives feel obsolete.Ī strong script is vital for an effective demo video. The team here did a great job at creating computer simulation-like animation to depict, with great accuracy, the construction process for the wall in all relevant scenarios. Then, just 7 seconds in, it presents us with the solution: Cemex’s easy to install ReadyAquawall. ![]() ![]() The 106-second clip grabs the audience’s attention from the outset with live-action news coverage of disastrous flood zones. In 2017, to demonstrate their unique new product: a phone charger that uses UV light to disinfect mobile phones, PhoneSoap released this stomach churning, 67-second animated product demo video. So, without further delay, here are 17 incredible examples of animated demo videos and what makes them so great: PhoneSoap – Demo Video Demo videos can serve one or multiple marketing functions, such as a benefit-driven advertisement, a go-to visual guide for pre-existing customer, or an educational tool for building brand familiarity. Well, fortunately for you, that’s precisely what I’m going to tackle in this article.Ī great demo video explains how a product or service works by showcasing it in use. ![]() Now, you may be asking yourself, ‘But how can I be sure my demo video will work?’ ![]() Which can be a costly error because, according to HubSpot, 73% more visitors will purchase after watching a great product video! The majority of product or service demo videos are REALLY boring.īecause most companies fail to make the most of the storytelling potential of the format or creatively adapt it to suit their specific video marketing purposes.
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